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Web Survey Bibliography

Title CASM in a Changing Survey Environment
Author Marquis, K., Kasprzyk, D.
Year 1999
Access date 20.08.2004
Abstract The future survey environment, full of new technologies and tools, will pose exciting challenges for both applied psychologists and survey research practitioners. A new CASM research agenda can help the survey profession meet the promises and challenges of the new technologies and can benefit the behavioral sciences by generating new, fundamental knowledge. In designing survey applications that exploit new technologies and tools, we can expect to experience (and learn from) many successes and failures. And we can also expect to acquire better quality data, covering a broader range of topics, more quickly, at less cost, and with much less cognitive burden on respondents.
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Year of publication1999
Bibliographic typeBook section
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Web survey bibliography - 1999 (45)